Msc Marketing

Queen Mary University of London, UK
United Kingdom

Explore the theoretical and practical sides of marketing, and how it can help explain and address contemporary business and societal issues.Study key concepts in marketing and choose from a wide range of optional modules covering different aspects of business.Study global brands and their roles in creating relationships in a global market.Learn how to design a range of marketing strategies.Learn to recognise ethical dilemmas in marketing and apply ethical and organisational values to situations and choices.