Avoid going overboard. Stick to 500-1000 words for a concise, impactful SOP.

Make your SOP unique to each program. Generic statements don't stand out.

Tailor your SOP

Presentation matters

Keep it simple. Use plain fonts like Times New Roman or Arial and avoid flashy formatting.

Presentation matters

Appreciate, don't over praise the institution. Keep the focus on your journey.

Clearly articulate your goals and how the programs align with them. Clarity is persuasive

Clear Goals

Be yourself! Authenticity resonates more than trying to fit a mold.