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Meridean Overseas
Updated On 13 March 2023 & Read Time 5 minutes
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In recent years, digitalization has become the new norm. Especially after the pandemic, almost everything is going digital. This has forced businesses and MNCs to shift towards digital marketing, creating diverse opportunities. In this arena, many students actively seek to learn it as a professional course. Australia is one of the best study-abroad destinations and hubs for youngsters, attracting a large number of international students from different parts of the world to pursue Masters in Digital Marketing.
A Masters in Digital Marketing is a graduate-level program that focuses on teaching students the principles and techniques of digital marketing. It is typically a one-to-two-year degree. This program aims to prepare students for a career in the rapidly evolving digital marketing industry by providing them with a comprehensive understanding of digital marketing tools, strategies, and techniques. The curriculum typically covers a range of topics such as search engine optimization (SEO), pay-per-click (PPC) advertising, social media marketing, content marketing, email marketing, analytics, and more.
Students will learn how to develop effective digital marketing campaigns, track and analyse data, and measure the success of their efforts. This course is designed to be interdisciplinary and combines elements of marketing, business, communication, and technology. Graduates of the program will have the skills and knowledge to succeed in a variety of roles within industry, such as digital marketing managers, social media strategists, content marketers, and SEO specialists.
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Australian universities receive thousands of applications from international students every year. Here are some top reasons to study Digital Marketing in Australia.
Australia has a thriving digital marketing industry, and there are plenty of job opportunities for graduates of Masters in Digital Marketing programs. Many universities in Australia also offer career services and work-integrated learning opportunities, which can help you gain practical experience and enhance your employability.
The curriculum in Australia is designed to be relevant to the digital marketing industry in Australia and globally. The courses are updated regularly to reflect the latest trends and techniques in digital marketing, ensuring that graduates have the skills and knowledge to succeed in the industry.
Since Australia is a hub for various industry experts, international students get the opportunity to meet the world's leading experts and make connections with them.
A bachelor's degree in a relevant field
English proficiency test scores
Some institutions may require work experience in a relevant field
A personal statement which must carry the reasons for that particular course and university
Updated resume or CV
Minimum 2 to 3 letters of recommendation
Embark and excel in your study abroad journey with our expert team!
Masters in Digital Marketing is one of the top courses that international students choose to study in Australia.
University of Melbourne
Monash University
La Trobe University
University of Sydney
Deakin University
Macquarie University
RMIT University
Curtain University
University of New South Wales
Victoria University
Many international students find it difficult to bear the cost of studying in Australia. However, scholarships are a great source to minimise your budget for studies in Australia.
|
Scholarship |
Offered By |
Amount |
|
Australia Awards |
Australian Government |
Covers tuition fees, living expenses, health insurance, and travel costs. |
|
Endeavour Scholarships and Fellowships |
Government of Australia |
Covers tuition fees, travel expenses, and a monthly stipend. $2,000 (for fellowships) or $4,000 (for scholarships) as an establishment allowance. $3,000 monthly stipend (paid up to the maximum programme duration on a pro-rata basis) |
|
The University of Sydney International Scholarships |
University of Sydney |
Covers full tuition fee and living expenses (around $37,207 per annum) |
|
The University of Melbourne Graduate Research Scholarship |
University of Melbourne |
Covers the full cost of tuition fees and AUD 110,000 as a stipend |
|
The Macquarie University Vice-Chancellor's International Scholarship |
Macquarie University |
Provides a full tuition fee scholarship and a living allowance (AUD 10,000) |
The pandemic has turned out to be a blessing for the digital marketing industry. It has created more job opportunities for graduates from digital marketing courses.
|
Job Role |
Average Salary (per year) |
|
Web Analytics Manager |
$160,000 |
|
E-commerce Manager |
$150,000 |
|
Digital Analyst |
$117080 |
|
Digital Strategist |
$95,000 |
|
Digital Marketing Manager |
$90,000 |
|
Content Marketing Manager |
$90,000 |
|
Marketing Automation Specialist |
$87,500 |
|
Social Media Manager |
$85,000 |
|
SEO Specialist |
$85,000 |
|
PPC Specialist |
$80,000 |
Q: Is work experience required for Masters in Digital Marketing in Australia?
A: The requirements for a Masters in Digital Marketing in Australia may vary depending on the institution you are interested in applying to. In general, most universities in Australia require applicants to have a bachelor's degree or equivalent qualification, and some may require applicants to have relevant work experience in the field of digital marketing or a related industry.
Q: Is digital marketing a good career in Australia?
A: Yes, digital marketing is a good career choice in Australia. The growth of the digital economy has led to an increasing demand for professionals with expertise in digital marketing. With the rise of social media and e-commerce, companies are investing more in digital marketing strategies to increase their online presence and reach their target audiences.
Q: What is the cost of studying for a Masters in Digital Marketing in Australia?
A: The cost of studying in Australia varies from university to university and program to program. However, the average cost ranges from 22,000 AUD to 50,000 AUD per year.
If you are planning to study in Australia and enrol for Masters in digital marketing courses, contact our expert counsellors at any branch of Meridean Overseas Education Consultants (MOEC). You can also take free online counselling through our website. Our expert education counsellors will provide you with the best guidance and support for the admission and visa process. For more information or any queries, mail us at application02@meridean.org or call us at our toll-free no. 1800-1230-00011.
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